Menu Optimization

There are many creative strategies for optimizing menus and making them more engaging for online ordering and social media. Below are a few thought starters that help pair your wine and spirits offerings with popular food items and maximize revenue:

  • Cocktail Kits/To-Go Solutions
  • Theme Days such as Taco Tuesday or Date Night
  • Featured pairing suggestions from your food and beverage inventory i.e. Burgers and Bubbles
  • Daily/Weekly Featured Items and Packages i.e. Chicken & Biscuits with Sparkling Wine
  • Holiday/Seasonal Features
  • Virtual Dinner Party/Happy Hour/Special Events/Brunch Packages
  • Relate and participate in popular hashtags and challenges like #WineWednesday
  • Full meal solutions for couples and families, such as Backyard BBQ/Picnic To Go/Survival Kit

Be sure to discuss these ideas and others with your SGWS Sales Consultant.


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